July 03, 2013
SAN FRANCISCO, Calif., July 3 -- Aria Systems, delivering the full power of subscription commerce to transform business, today commends the well-executed releases of Progress Pacific from Progress Software and OpenShift Online from Red Hat. Both offerings join the rapidly expanding platform as a service (PaaS) marketplace, which is projected to reach $15.7 billion in annual revenues by 2016. With current growth rates of 45%, monetization is a key challenge in deploying a robust computing platform with a well-integrated solution stack.
The trend toward virtualization of information technology resources continues to gain momentum. Cloud computing abstracts physical infrastructure along with compute power, data storage, network bandwidth, development tools, and software services. The adoption of service-oriented architecture allows companies to simultaneously cut costs and focus on their core business instead of tying up scarce assets. For cloud service providers, the ongoing evolution of IT operations offers tremendous growth opportunities in a classic win-win scenario.
Since their emergence in the mid-2000s, public, private, and hybrid clouds have transformed the way American businesses approach IT challenges. A recent study by IT research firm Neovise found that 54% of companies are already using one or more cloud solutions, and that organizations with more than 1,000 employees are 46% more likely to utilize cloud computing than smaller operations. Some sectors are experiencing remarkable growth; in the financial market, Financial Systems News reports annual growth rates of 90% for cloud vendors.
As with all rapidly emerging technologies, monetization is a fundamental consideration for PaaS providers. Customer requirements are changing with the same dizzying pace, making flexibility and scalability critical for addressing their needs in time to capitalize on opportunities. Some buyers are looking for a fixed cost while others want to pay for only the resources they actually use. Complex offerings incorporate a basic level of service with charges for additional usage. Accurate metering and detailed billing are essential for creating sustainable relationships.
“We are very pleased to see Progress and Red Hat offer new options in the public cloud space,” said Andy Eliopoulos, Sr. Director of Product Marketing, Aria Systems. “With strong growth projected to continue in this market for the foreseeable future, Aria is committed to supporting PaaS customers. Our Subscription Billing and Management Platform accommodates any combination of subscription, usage-based, and hybrid billing models.”
Increased efficiency in deployment, customization, and automation give the platform-as-a-service approach overwhelming advantages compared to traditional IT strategies. Winners and losers in the race to dominate the PaaS market will be decided by who chooses the best approaches to product definition and customer retention.
If you’re new to subscription billing, consider downloading this e-book, Subscription Billing for Dummies. To better understand how to buy the right subscription commerce solution for your company, read Six Key Buying Considerations e-Paper. Learn more about businesses like Red Hat that rely on recurring revenue from this whitepaper The Anatomy of Recurring Revenue Model.
About Aria Systems
Aria Systems delivers the full power of subscription commerce to transform business by creating new opportunities, improving customer relationships and providing more revenue predictability. The Aria Subscription Billing and Management Platform is used by brand name companies such as Pitney Bowes, AAA NCNU, Experian, Red Hat, Ingersoll Rand, EMC, VMware, and HootSuite to evolve their company’s subscription business while delivering outstanding customer experiences. Visit http://www.ariasystems.com or call 1.877.755.2370.
Source: Aria Systems
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